Building Natural Backlinks For Your Website
SEO can be the difference between a small non-profitable website and a cash earning gold mine. Optimizing websites for different search engines are hard. However about 92% of all internet searches come from MSN, Google and Yahoo.
All three of these major search engines are beleived to have a high dependancy on backlinks to your website. If you have little or no inbound links your website is not going to peform well.
There are usually a handful of ways that webmasters employ when building links. Here are a few explained :
- Reciprocal Linking : When to websites link to eachother.
- One Way Linking : When one site links directly to another.
- Directory Linking : When a site directory links to a website.
When building links to your website you should take into account the penalties that may occur if your websites inward links dont appear to be natural. If your website is fairly new and doesn’t have much traffic then search engines may punish it if it grows more than a 1000 links a month. You should take this into account if you are going to put lots of time into building links to your website.
Using a variety of anchor text will benefit you when building links. If they all contain the same anchor text and description then your site may suffer a penalty because search engines may not see this as natural. You should focus the anchor text on your main keywords and relevant ones aswell.
Don’t just link to the home page of your site. It is beleived that Google highly values links that point to directories of your website for example if you decided to link to this page (feel free). Then my website will earn trust in search engines eyes because they beleive that my links are being built naturaly.